FooodDude

Overview
FooodDude is a food discovery platform designed to connect users with curated dining experiences through a fun and engaging digital presence. I was brought in as a freelance creative to support brand development and marketing efforts during a key phase of growth.

My Role
Working with the internal team at California Storyboards, I contributed to a range of creative and strategic initiatives, including:

• Designing marketing assets such as signage, event materials, and social media content

• Supporting visual brand consistency across digital and print channels

• Assisting with campaign planning, email marketing, and platform engagement strategies

• Helping shape tone, messaging, and visual direction for external communication

Key Achievements

• Contributed to an updated visual style that improved brand cohesion and clarity

• Supported multiple campaigns and events with consistent, on-brand collateral

• Helped grow early-stage audience engagement through social media and email outreach

This was a fast-paced, collaborative project that blended creative execution with hands-on marketing support. It gave me the chance to work across digital and physical touchpoints, helping FooodDude grow its presence while staying true to its voice.