FooodDude

Industry

Service/App

Client

California Storyboards

Service

Digital Design

Date

2024

Overview
FooodDude is a food discovery platform designed to connect users with curated dining experiences through an engaging and seamless digital interface. I led the branding, UI/UX design, and marketing strategy, crafting a bold, playful identity that reflects the energy and passion behind the brand.

My Role
I developed a cohesive brand identity, including the logo, color scheme, and visual language, ensuring a fun and recognizable look across digital and social platforms. I also designed the app UI and website, focusing on user-friendly navigation, clear CTAs, and engaging visual storytelling to enhance customer interaction.

Key Achievements

  • Designed a dynamic brand identity that strengthened recognition in the food-tech space.

  • Created a user-centric app & web design, improving usability and engagement.

  • Developed social media, newsletter and marketing assets to drive audience growth.

Through a mix of bold design, strategic branding, and UX optimization, I helped position FooodDude as a fun and engaging platform for food lovers.

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